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bilingual voiceover

Guest Blogger – Allison Schneider of StudySync

November 4, 2016 by Brian Amador

allison schneider guest bloggerIt’s our great pleasure this month to feature a guest blog by one of our favorite clients, Allison Schneider of StudySync, developers of digital Language Arts curriculum. The entire ABVO family (Rosi, Brian, Sonia and Alisa Amador, plus our honorary Amador, engineer Camilo) have had the pleasure of recording a LOT of wonderful literature for Allison and her team in English and Spanish.

About StudySync

PrintAllison here with StudySync. It’s a joy to share a bit about the work that StudySync and the Amadors do together. As a digital English Language Arts/English Language Development curriculum, StudySync engages students with media and technology. One of the foundations of our product is a growing library of over 1,200 text selections, many of which include voiceover readings to help students better access and understand the text. That’s where the Amadors fit into the StudySync picture, and it’s where they’ve made a lasting impact on students across the country. I’d like to share a couple of particulars about what makes our collaboration with them so rewarding.

Engaging Students Through Literature

In their work with StudySync, the Amadors engage and inspire students through great works of literature in English and in Spanish, exposing them to the works of prominent multicultural authors including Sandra Cisneros and others. The voiceovers provided by the Amadors help bring Spanish-speaking students along on Tom Sawyer’s adventures by voicing a Spanish translation of Mark Twain’s beloved work. They’ve contributed several dozen voiceovers to StudySync, and with each one, they strengthen our ability to inspire students of diverse backgrounds.

A Shared Passion

StudySync’s work with the Amadors is especially strong because they share our passion for education. That shared commitment shows in every voiceover that they create for StudySync. It makes every project that we work on together meaningful.

A Family Affair

When you work with the Amadors, you’re working with family. Working with the Amadors and their team is a true family experience. First, you don’t get just one talented voiceover artist—you get five! Second—and most importantly—they make you feel like you’re a part of the family. The Amadors don’t just bring talent to the table. They bring friendship and a collaborative spirit.

As StudySync’s curriculum continues to grow, we look forward to having the Amadors along for the journey. Gracias, Amadors, for sharing your talents with us!

Filed Under: English Blog, Voiceover Tagged With: Alisa Amador, bilingual, bilingual voiceover, Brian Amador, Demos, diversity, E-Learning Narration, eLearning narration, English Narration, english voice actor, English voiceover, Family, literature, reading & comprehension, review, Rosi Amador, Sonia Amador, Spanish Narration, spanish voice actor, spanish voiceover, voiceover

Honoring Cheech Marin

October 5, 2016 by Rosi Amador

CHCI Gala Awards Video Voiceover: Cheech Marin, Latino Role Model

Every now and again a project comes in that dovetails so perfectly with our mission of building cross-cultural bridges using our voices that I jump up and down for joy. This is definitely one of them. I had the honor and privilege of recording the voiceover for this video honoring actor, comedian, visual artist and activist Cheech Marin (of Cheech and Chong) for the Congressional Hispanic Caucus Institute’s recent Awards Gala ceremony!

Click on the video to learn some secrets about Cheech’s interesting family roots, plus all he has done to break down cultural stereotypes, promote arts as a tool for social change and mentor Latino youth. He is truly an extraordinary role model, as CHCI asserts so eloquently in this video. I hope you enjoy watching it as much as I enjoyed voicing it.

CHCI’S Mission

CHCI Logo Cheech Marin Gala Award VideoFor nearly 40 years, the Congressional Hispanic Caucus Institute (CHCI) has forged a critical pathway to Educate, Empower, and Connect our nation’s future Latino leaders, creating a transformative and lasting Impact on Latino youth and our nation. Learn more at CHCI.org. It was my pleasure to collaborate with seasoned producers O’Keefe Communications, who really captured the essence of the honorees’ contributions and histories. I also voiced videos honoring Ana María Chávez and Arnaldo Avalos. The timing was perfect, as this awards gala took place during Hispanic Heritage Month.

Celebrating Hispanic Heritage Month

As you may know, each year, Americans observe National Hispanic Heritage Month from September 15 to October 15, celebrating the histories, cultures and contributions of American citizens whose ancestors came from Spain, Mexico, the Caribbean and Central and South America. The observation started in 1968 under President Lyndon Johnson and was extended to a month by President Ronald Reagan in 1988. It was enshrined in law on August 17, 1988.

Filed Under: English Blog, Information, News, Videos, Voiceover Tagged With: awards narrator, bilingual voiceover, CHCI, Cheech Marin, educational voiceover, Hispanic heritage, narration, Projects We Love, Rosi Amador

Have Accent, Will Travel: Projects We Love

June 21, 2016 by Rosi Amador

South America Travel Video Voiceovers

Argentine Accent
Jaime Andrada, on set in the 1940’s.

This past Father’s Day, like so many others, I was remembering my papi, Argentine theater, movie and radio drama actor and businessman Jaime Andrada, (1919-2001). I am his daughter in many ways, including my, ahem, “willful” nature and love of entrepreneurship. He never lost his charming Hispanic accent in English. And I happily channel that accent on a regular basis for my clients! In fact, one quarter of the voiceovers Brian and I are asked to record are in varying degrees of Hispanic-accented English.

One of our favorite clients requests this accent for an ongoing series of voiceovers that truly feeds my soul – narrating travel videos! Traveling is one of my passions. When we can’t indulge that passion, Brian and I can dream about it from our studio in Cambridge. And we can put those dreams to work when we get to record for stunning Expedia Travel videos featuring amazing destinations all over Latin America and even the Canary Islands. These virtual mini-vacations come to us thanks to Tourism Media of Brisbane, Australia, world leaders in travel content and content management and delivery systems.

Both Rosi and Brian have spectacular voices and their work ethic is outstanding. They received the brief and delivered the exact voice we were looking for. We were lucky to find such a talented pair who are so easy to work with. – Matt Sawyer, Post Production Supervisor at Tourism Media

How Clients Benefit from Voiceover with an Accent

Our four most common requests for Hispanic-accented English are:

  • ELearning voiceovers, Industrials, Web and Explainer Videos that reflect the Hispanic demographic of a diverse America, including correct Spanish pronunciation of proper names, for clients such as Carhartt and the Centers for Disease Control.
  • Overdubs of Spanish dialog in documentaries. I recently worked on a PBS NOVA episode on the alarming rise of Alzheimer’s in Colombia. You can watch a short video snippet here.
  • Commercials and marketing videos intended for first and second generation Latinos who identify with and trust a voice that sounds like theirs (or their parents’).
  • Voiceover for corporate narration, non-profit organizations and travel/tourism, e.g. World Vision and Expedia Travel, featured in this post, adding a touch of international flavor.

Our mission at Amador Bilingual Voiceovers is to build cross-cultural bridges by bringing compelling messages to life bilingually. Brian and I are so grateful to be able to use our creative juices on projects like these, and put our voices to work to educate, motivate, inspire and entertain. I hope you enjoyed traveling with us through the videos. ¡Buen viaje! – Bon voyage!

Filed Under: English Blog, Videos, Voiceover Tagged With: bilingual voiceover, Brian Amador, Carhartt, CDC, Expedia, Hispanic Accent, NOVA Rosi Amador, Sonia Amador

Two Sides to “Bilingual”

May 18, 2016 by Brian Amador

bilingualThe growth of the Hispanic population in the U.S. (17.4% of the population in 2014) has brought with it an increased demand for Spanish and bilingual content in all genres of voiceover, from commercials and explainer videos to Elearning, corporate narration, promos and more. And the increase in demand has brought an expansion of VO talent offering services in Spanish, from eloquent native speakers to people who took a little Spanish in high school.

I think anyone serious about doing Spanish or English-Spanish bilingual voiceover work would agree that a person shouldn’t sell themselves as Spanish-speaking talent if they’re not able to speak the language fluently, expressively and with an impeccable accent. In this regard, there are obvious advantages to hiring talent who were born and educated in a Spanish-speaking country.

But it’s not an absolute necessity. There are U.S. born Spanish speakers who are completely bilingual – native speakers of both English and Spanish, and able to switch effortlessly between the two.

Fully Bilingual = Value Added

In my career as a bilingual voice actor, my standard when voicing in Spanish is exactly the same as in English: perfect, native pronunciation and expression. I find that sometimes being a native English speaker is as important as being a native Spanish speaker. Being fully bilingual has its advantages.

  • It’s important to recognize a bad translation and to be able to make suggestions for correcting it. Sometimes English expressions are translated directly into Spanish; being familiar with the colloquialisms in English can make it easier to find the best way to express them in Spanish.
  • Some translation problems are due to grammatical errors or ambiguities in the source text. Having a complete command of written English makes these errors easy to recognize and correct.
  • In overdubs, translation errors can be due to the translator having misunderstood spoken English words due to the speaker’s accent or dialect. Being a native speaker of English enables me to understand many different accents (although I still watch “Masterpiece Theatre” with the subtitles on!)
  • For projects that need to fit into a specified duration, having a full command of both languages makes it easier to adjust translations to fit in time and still retain the meaning of the source copy.
  • It’s an extra perk for the client to be able to use the same voice in English and Spanish, and for both to sound natural and conversational.

Quality is What Matters

Given the number of Spanish-speakers in the United States, and as a matter of principle, the standards for Spanish and bilingual voiceover should be every bit as high as they are for English. For producers of content in Spanish, as in English, it’s important to find voice talent that speaks the language perfectly, whether that talent is “domestic” or ”imported”. There are two sides to “bilingual”. In some projects, mastery of English may be just as important as mastery of Spanish.

Filed Under: English Blog, Information, Voiceover Tagged With: bilingual voiceover, Brian Amador, educational voiceover, eLearning narration, English Narration, English voiceover, Hispanic literature, Spanish Narration, spanish translation, spanish voice actor, spanish voice over, spanish voiceover, Voiceover narration

Gratitude – Our Daughters’ Voices Make a Difference

January 7, 2016 by Rosi Amador

Happy 2016 & Gratitude

Alisa & Sonia’s Voices Making a Difference
Presenting Their Brand New Bilingual Video Reels! 

daughtersAs parents, Brian and I spent the years of our twin daughters’ childhood and adolescence doing our best to raise them bilingually and bi-culturally, and to model living intentionally and joyfully from our deepest values. They sang with our Latin band Sol y Canto from the time they were four and were invited to narrate their first children’s audiobook at the age of 10. We always encouraged them to follow their own bliss even while sharing our music and voiceover passions.

Sonia and Alisa are nearly 20, and well on their own educational and life paths. We couldn’t be prouder that as a result of studying theater and watching and hearing us doing so many voiceovers, they seem to have absorbed it, and we think they’re dang good at it! I decided to honor them by featuring their work in this post as they voice projects that reflect their values and desire to make a difference in creating a better world. I also commend their wisdom in using their voiceover talents to raise money for college expenses. Brian and I are so grateful to the clients who chose Sonia and Alisa’s voices to represent their brands and meaningful content, and to the universe for blessing us with these wonderful daughters!

Sonia and Alisa’s 2016 English/Spanish Voiceover Video Reels 

What Clients Say About Alisa and Sonia

“The amount of talent and professionalism that Alisa and Sonia bring to the table is truly impressive. These two bring authentic, fresh voices that make the projects they work on shine.”

– Jay King, COO, BookheadEd Learning, LLC

“It was great working with Alisa on our National Technical Honor Society project. She was full of energy and able to accommodate all of our requests.”    

– Aimie Burns, Producer Rock Creek Productions

“We’re very grateful for choosing Sonia for the Spanish voice of our character, Boing. We’ll obviously continue to work with Sonia for any future projects with our Boing character and also strongly consider her for other Spanish projects.”    

– Alexandre Lebel, Project Manager iLearnWith/AprendesCon
SCHOLASTIC Digital App for Young Learners

New Year’s Message from Brian and Yours Truly

As Brian and I sat down to to do our year’s end reflection, what stood out the most for us is how grateful we are for the role that our voiceover work plays in our lives. 2015 was a banner year for Amador Bilingual Voiceovers!

We thank our global clients for entrusting us with their projects and sincerely hope our family can continue to realize our dream of voicing projects that motivate, inspire, educate and entertain the global Hispanic and general markets. Anywhere our family’s bilingual voices can be of use, we want to be there!

Filed Under: Demos, English Blog, Family Time, Videos, Voiceover Tagged With: bilingual voiceover, gratitude, voiceover

The Band’s All Here – Our transition from music to voiceover

February 3, 2015 by Brian Amador

Anybody who knows Rosi and me knows that we were performing musicians long before we embarked on our voiceover career. This year, in fact, we’ll celebrate 20 years with our current ensemble, Sol y Canto (www.solycanto.com) and 30 years that Rosi and I have performed Latin music together. With such longevity in our musical endeavors, why the switch to voiceover? Well, there are a couple of reasons. First, our babies grew into teenagers, and we realized they needed us more than our touring schedule would allow. The second reason can be summarized in an old adage: How do you make a small fortune in the music business? Start out with a large fortune. Once we threw ourselves fully into building our VO business, one of the most pleasant surprises was “Hey, you can actually make a living at this!”

[Read more…] about The Band’s All Here – Our transition from music to voiceover

Filed Under: English Blog, Music, Voiceover Tagged With: bands, bilingual voiceover, Brian Amador, latin music, music, Rosi Amador, spanish voiceover, teamwork, voiceover

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